Outbound Outreach ROI Calculator
Model your cold outreach funnel end to end — sends, opens, replies, closes — and see what it really costs and returns per month. Compare doing it manually against automating it. Everything runs in your browser.
Same funnel, different cost base: automation drops hands-on time to 1 h/week and swaps in automation tooling.
| Metric | Manual | Automated |
|---|---|---|
| Hours / week | — | 1 |
| Time cost / mo | — | — |
| Tooling / mo | — | — |
| Total cost / mo | — | — |
| Revenue / mo | — | — |
| Net (revenue − cost) | — | — |
| ROI | — | — |
| Delta (automated − manual) | — | |
About this tool
Cold outreach looks cheap until you price your own hours. This calculator turns a handful of funnel rates into the numbers that actually matter — what a positive reply costs you, what a closed deal costs you, and whether the whole channel returns more than it consumes. The manual-vs-automated comparison uses the same funnel with a different cost base, so you can see when paying for automation beats paying with your time.
The math is simple multiplication, and every formula is shown above so you can audit it. It assumes your reply and close rates hold as volume scales, which real funnels don't always do — treat the output as a directional model, not a forecast. Your numbers stay on this page; nothing is uploaded.