Personal Branding & Content for Builders

1. Positioning — what you're known for (~4h) — You can name the one thing you want attached to your name — and it excludes things.
2. The LinkedIn system — profile as landing page (~5h) — Your LinkedIn profile works like a landing page: a stranger knows in 10 seconds what you build and what to click.
3. Writing that gets read (~6h) — You can turn something you built or learned into a post a stranger actually finishes.
4. Build in public on X (~5h) — You can share work-in-progress with honest numbers — and write threads that teach — without cringing or overselling.
5. The compounding engine — site, newsletter, cadence (~5h) — Everything you publish now feeds one system you own: a proof page, a small list, and a weekly cadence that survives busy weeks.

Capstone assignments: 30 for 30: a month of posting with an honest retro · The deep dive: one write-up a stranger can follow · The proof page: a section that converts

After this course: DEV Community · Hashnode · LinkedIn creator mode · X · Meetup — local dev meetups

Continue with: Freelancing for Developers

All free courses: Full-Stack Web Development · AI Engineering with Claude · Digital Marketing for Builders · Python & Automation · Git & GitHub · Freelancing for Developers · TypeScript & Modern Frontend · DSA & Interview Prep · SQL & Data Analysis · DevOps & Deployment · Cybersecurity Fundamentals · UI/UX Design with Figma